(Press Release)
MEDIA, Penn.—Remember hoverboards and dehydrated pizza? How about Hyperdunk sneakers and Pepsi Perfect? Sure you do! Even though we can’t all pump the gas on flying cars just yet, we can turn back the clock … Back to the Future, that is. On Wednesday, October 21, Iron Hill Media (30 East State Street, Media, PA; 610-627-9000) will celebrate Back to the Future Day with a special beer release. Head Brewer Andrew Johnston will introduce Doc Brown Ale, a medium-bodied ale, deep brown in color with smooth nutty and chocolate malt notes. According to Johnston, “Roads? Where this beer is going, it don’t need roads!”
Doc Brown Ale, clocking in at a very drinkable 5.5% ABV, will be on draft for a limited time exclusively at Iron Hill Media. The brewpub is also asking Back to the Future fans to dress up in movie-inspired attire for the occasion, so run to the thrift store – or into the far reaches of your closet – and dust off those old denim jackets, Guess jeans and Hawaiian shirts, unless you’re lucky enough to own a futuristic auto-drying jacket.
“Back to the Future is an all-time favorite of ours here at Iron Hill and we wanted to have some fun with this cult phenomenon,” says Johnston. “Consider the brewery my version of Doc Brown’s garage. I even ordered Marty McFly’s puffy red vest to add to the revelry. Would Doc actually drink this beer? Great Scott! We would like to think so.”
Back to the Future Day is being celebrated around the United States as a way to commemorate the date when fictional character Marty McFly, played by Michael J. Fox, time-traveled “back to the future” in the popular 1989 movie Back to the Future II. The digital clock in Doc Brown’s DeLorean time machine was set to October 21, 2015. Whoa! This is heavy.
- Doc Brown Ale will be pouring exclusively at Iron Hill Media, available in limited quantities
- It will be on draft for $6.25 / 16 oz. pint
- Johnston brewed 2 kegs for this festive occasion; please call the restaurant or check online to confirm availability
- Doc Brown Ale will be released on Wednesday, October 21 at 5 p.m.
About Iron Hill…Founded by home brewers Kevin Finn and Mark Edelson and restaurateur Kevin Davies in Newark, DE in 1996, Iron Hill Brewery & Restaurant has blossomed from one restaurant and brewery to 11 locations across the mid-Atlantic. Each restaurant is dedicated to producing and serving top-quality hand-crafted beers and cuisine in a warm and hospitable setting, and all are open seven days a week for lunch and dinner. In 2014, Zagat honored Iron Hill by naming them the most popular restaurant in Philadelphia.
Locations include…Newark, DE (147 East Main Street, 302-266-9000); Wilmington, DE (620 Justison Street, 302-472-2739); Media, PA (30 East State Street, 610-627-9000); West Chester, PA (3 West Gay Street, 610-738-9600); North Wales, PA (1460 Bethlehem Pike, 267-708-2000); Phoenixville, PA (130 East Bridge Street, 610-983-9333); Lancaster, PA (781 Harrisburg Pike, 717-291-9800); Maple Shade, NJ (124 East Kings Highway, 856-273-0300); Voorhees, NJ (13107 Town Center Boulevard, 856-545-9009); Chestnut Hill, PA (8400 Germantown Avenue, 215-948-5600); and Ardmore, PA (60 Greenfield Avenue, 610-228-2280).