(Press Release)

BellsRoundhouseIndiaRedAle
(Photo Courtesy Bell’s Brewery)

COMSTOCK, Mich.—Bell’s Brewery is proud to announce another addition to its specialty packaging lineup.

Previously only available on draught, Roundhouse India Red Ale (7.5% ABV) will debut in 12 oz. cans packaged in 6-packs. It will start shipping in September.

This limited specialty beer will ship to all states Bell’s distributes to.

“Roundhouse has been a favorite for so many since we started brewing it in 2009,” said Bell’s Vice President Laura Bell.

“It has a distinctive place in our beer portfolio and frankly, it was time to put this amazing beer into cans,” she added.

Brewed with Michigan honey, Bell’s Roundhouse India Red Ale is distinctly hop forward.

Substantial amounts of late-kettle hop additions and dry hopping yield a wonderful blend aromas – everything from pineapple to peach and citrus. Hop intensity is kept in check with a balanced and judicious amount of toasted and caramel specialty malts.

Roundhouse is the third new addition to Bell’s specialty packaging lineup this year. Just like Hopslam, Roundhouse is best enjoyed as fresh as possible.

Additional details will be shared at bellsbeer.com and on Bell’s social media as it becomes available.

ABOUT BELL’S BREWERY, INC.

Bell’s Brewery, Inc. began in 1985 with a quest for better beer and a 15 gallon soup kettle. Since then, we’ve grown into a regional craft brewery that employs more than XXX people over a 28 state area, in addition to Puerto Rico and Washington DC. The dedication to brewing flavorful, unfiltered, quality craft beers that started in 1985 is still with us today. We currently brew over 20 beers for distribution as well as many other small batch beers that are served at our pub in Kalamazoo, the Eccentric Cafe. Our ongoing goal is to brew thoughtfully, creatively and artistically. 100% family-owned and independent, we strive to bring an authentic and pleasant experience to all of our customers through our unique ales and lagers. For more information, please visit bellsbeer.com.

You can also find Bell’s on Facebook, Twitter, Google+, Instagram and Pinterest.