(Press Release)
BEND, OR—Deschutes Brewery announced today its craft beers will be available in Michigan beginning October 6th. The Oregon-based brewery will partner with West Side Beer Distributing for distribution of its beers in the Grand Rapids, Kalamazoo and Lansing areas.
Stacy Denbow, expansion manager for the brewery, said, “We’ve seen a great amount of excitement leading up to our Michigan launch, our last major expansion for the 2014 year. Our fans in Michigan are passionate about their craft beer and we’re looking forward to them being able to get Deschutes in their home state.”
Beer is slated to be available October 6th in the three western Michigan cities, with launch events scheduled for October 8-11th. Initially, Deschutes Brewery will offer Mirror Pond Pale Ale, Black Butte Porter, the nation’s number one selling craft porter, Inversion IPA, and its winter seasonal, Jubelale. The beers will be available in 6-packs (12-oz bottles) and draft.
Denbow continued, “We’ve been preparing for expanding our distribution area over the past few years, but we always want to make sure we can provide adequate supply to our entire footprint. We are keeping a close eye on capacity, and that’s why we are focusing only on the western portion of Michigan at this point.”
Deschutes launched in Ohio, Kentucky, central and western Pennsylvania, and Wisconsin earlier this year. The western portion of Michigan rounds out the brewery’s geographic expansion for the year.