Author Josh Noel talks about his new book Malort: The Redemption of a Revered and Reviled Spirit. It’s a story of stubbornness and luck, determination, underground appreciation, and mainstream popularity. The wormwood liquor is easy to hate but should be wonderfully appreciated. It is a uniquely Chicago story, and there is no one better than Noel to tell the story.

Hear the whole conversation on the Drink Beer, Think Beer podcast. Download via Apple PodcastsSpotify, Overcast, or wherever you download shows.