From festivals and live music to markets and weekly programming, Highland Brewing’s August calendar is built on variety and community — bringing beer lovers, families, creatives, and neighbors together from across Western North Carolina and beyond. It’s Thirst for Good Feels in action, all month long.
Upcoming Events
Burial’s Off Topic: On the Road | Wednesday, August 12 at 6:00pm
Leaders from Burial Beer Co. and Highland come together for a free panel discussion marking the release of three collaboration brews and tracing Asheville’s beer scene since 1994. LEARN MORE
“My Generation” – Celebrating 60s & 70s Rock, Pop & Soul | Friday, August 14 at 5:00pm
Three of WNC’s favorite cover bands — Soul Blue, Vintage Vinyl and Fringe Revival — team up for an evening of psychedelic rock, soul, funk and disco classics. TICKETS
Highland Market Series – Fall/Back to School | Sunday, August 16 at 11:30am
A free, family-friendly market with local vendors, artisans and makers filling the Event Center and Barrel Room. Shop local, sip local, support local.
Highland x Cultivate Yoga on the Rooftop | Wednesday, August 19 at 6:00pm
An hour of Pilates and yoga to a live DJ, followed by an hour of dancing on the Rooftop. The first 50 ticket buyers get a free drink ticket. REGISTER
Mountain Xpress Best of WNC Party | Thursday, August 27 at 6:00–10:00pm
A free celebration of this year’s Best of WNC award winners with music, food trucks and photo areas. Mr. Jimmy performs at 6:30pm, Lyric at 8:00pm.
Rooftop Salsa | Sunday, August 30 at 5:00pm
A beginner-friendly salsa lesson (5:00–6:00pm) followed by open dancing (6:00–8:00pm) on the Rooftop. $10 at the door; no partner needed.
Save the Date
Asheville Jazz Orchestra Labor Day Event | Monday, September 7
Citranova Release Party | Friday, September 18
Play Through the Mountains | Thursday, September 17 – Sunday, September 20
Clawtoberfest | Saturday, September 26
Featured Free Live Music in the Meadow
Highland’s Meadow stage hosts a rotating lineup of local and regional favorites throughout the summer, including:
- Friday, August 14 — The Chalwa Collective
- Saturday, August 22 — Pleasure Chest
- Sunday, August 23 — Meschiya Lake & The Moodswingers
- Saturday, September 29 — Ska City
Wednesday Well-crafted Music Series, hosted by Matt Smith
- August 12 — Barrett Smith, Phil Barker and Zach Smith
- August 19 — Michael Libramento
- August 26 — Sally Jaye and Sonia Leigh
Live music occurs every Wednesday, Friday, Saturday and Sunday — view the full live music calendar.
Recurring Weekly Events (Free)
- Music Bingo — Tuesdays
- Asheville Crokinole Club — Tuesdays
- Well-Crafted Music Series with Matt Smith — Wednesdays
- Robert’s Totally Rad Trivia — Thursdays
- Taproom Exclusive Beer Releases — Fridays
- Pick-Up Volleyball — see Schedule
